Case Study

Victoria Racing Club

Global Leader in Horse Racing and Event Entertainment

The Victoria Racing Club (VRC) is renowned in Australia and globally as a front runner in horse racing and event entertainment. They required a sophisticated solution to manage their membership credentials and integrate with their event ticketing system.

The Challenge

VRC needed a system that could handle both membership management and event ticketing, with seamless integration between the two.

They required photo ID verification for security, comprehensive analytics for business insights, and a solution that could scale with their growing membership base and prestigious events like the Melbourne Cup.

The Solution

We provided a fully integrated platform that combined membership management with advanced event ticketing.

Digital membership cards with photo ID
Integrated event ticketing system
Member-exclusive event access
Comprehensive analytics and reporting
Custom branding and white-label options
API integration with existing systems

The Results

Transformative outcomes for membership and event operations

100%

Digital Cards

Successfully implemented digital membership cards with photo ID for all members

Seamless

Integration

Seamless event ticketing integration enhanced member experience and efficiency

In-Depth

Analytics

Comprehensive analytics and reporting provided valuable business insights

+40%

Engagement

Improved member engagement through personalized experiences and exclusive access

"Credential Management has been instrumental in modernizing our membership and event management. The integrated platform has streamlined our operations significantly, and the analytics have given us insights we never had before. Our members appreciate the digital experience, and we've seen increased engagement across all our events."

Chief Operating Officer

Victoria Racing Club

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